The BMW 7 Series is the top-of-the-range model of the German automaker's lineup in Australia, delivering the brand’s vision of executive luxury. Coming in with a bold design, the flagship sedan wants a head-turning road presence. Its wide front comes with the iconic illuminated kidney grilles and available Swarovski crystal headlights that instantly set it apart from other luxury models.
On the inside, the cabin offers a modern space equipped with cutting-edge tech and ultra-luxury comfort. Made with premium merino leather, real wood trim, and a multi-sensory Interaction Bar, it delivers luxury with high digital functionality. The long-wheelbase means loads of legroom, converting the rear of the car into a private, first-class mobile lounge for passengers.
In the Australian market, the 7 Series lineup spans traditional combustion, plug-in hybrid, and separate fully electric powertrains like that seen in the i7. By building every variant on a flexible architecture, BMW allows Australian luxury buyers to choose their preferred energy source without getting rid of the structural integrity, inside space, or the car’s signature dynamic looks.
